I'm striking out on my own once again. After two wonderful years with Chelsea Green Publishing in White River Junction, Vermont, I've made the bittersweet decision to revisit my entrepreneurial roots.

As any small business owner will tell you, this is the act of a crazy person. Why give up 40-hour work weeks, reliable pay, and health insurance for 80-hour work weeks, stress headaches, and the gut-wrenching task of shameless self-promotion? I'd like to provide you with an inspired answer here that would make your eyes well up with a sense of clarity and purpose, but instead I can only offer: out of habit?

I am launching a yet-to-be-named social media and web strategy company.

So, out of habit, I'll be re-re-rebuilding this web site soon to be more of a social media strategy portal with videos, newsletters, Twitter tips, and whatnot. Over time it will become a useful resource for organizations and businesses seeking to promote themselves effectively through the blogosphere and social media sites.

So please stay tuned. There's plenty on the way.